Pay to Vince: the monetization of video games

Computer games like Possible cost traps they are very treated. In particular, mobile phones apps, unattended in the hands of children, are invited to plunder an account. The market for mobile games has grown enormously And now responsible for about twice the revenue, such as PC games.

But where do these income come from? Very few come from games where you pay the whole price in advance and then you have the corresponding game. Some have Management costs or offer Incentives such as pay to winto continue spending money. Especially for people who are not familiar with games, it is often difficult to understand which methods do manufacturers use to finance their games and stimulate their customers. In our guide we offer you one Overview of financing methods and psychological purchase stimuli In the video game sector.

1. What payment methods are there?

There are the possibility of financing Three great categorieswhich, however, are often not strictly differentiated from each other and fluid transitions allow:

In some games, the content is not completely associated with a method, but it is distributed slices. The rudimentary content is available free of charge, the additional ones are bound to subscriptions or one -off payments.

A popular method of producers here is the Seasonal passWith which you acquire potential content, which you have to free, but mainly in a limited temporal window.

Through the Easy access In particular, the range of free games constantly increases. A little games can be played for free, as on Playeumsonst.de, both for smartphones and for browsers and PCs in general.

Tipp: Libero does not automatically mean lower. There are numerous free and safety games, but you shouldn't leave your child unattended to your child. Check the games that your child wishes to download and prevent payments from your child's smartphone mainly.

While some games prove to be like them Earn money despite free accessOther developers are more ruthless. In particular, pay to win as a system is just allowed by a developer and aims to say it Psychological aspects exploit. Still and still games such as Blizzards Diablo Immortal enter the criticism of youth protection officers.

2. Psychological tricks influence purchasing behavior

In order to sell microtransactions or other content too often disproportionate prices, some developers rely on psychological tricks. You use Plays mechanics that promote game dependence in vulnerable people, for example Candies.

2.1. Game elements for random prizes

A lootbox, for example, is a digital container that is opened random content Associate with the user account. For example, it can be Cosmetic objects How to act Skin who give the player's character, arms or companions an alternative look.

Since the content is random, you usually don't get what you actually wantThis means that you have to open multiple bottles for some players. The opening becomes a gambling, with all the compelling characteristics such as normal gambling.

2.2. Alleged prestige through the advantages

While some boxes of Bottini contain only cosmetic objects, other playful benefits offer. Some of these are also available directly in a game shop. She Make the player stronger or faster OR Cares for waiting times Beim gameplay.

Due to these Pay-2-Win methods, a player is by definition more success As a player who does not pay. This can be used in people with flu Feeling of prestige Lead, a higher rank in the game hierarchy.

2.3. Fear of losing like a push to access

The fear of losing describes the Fear of losing objects or events. Players are required to a game of limited Some content can be unlocked. This makes it necessary to continually access the game if you want to have all the content.

Through this type of artificially created Exclusivity If it is particularly difficult for players who have already invested a lot of time and money in a game, detach themselves from the game.

3. Criticisms of salary to win and similar systems

Pay to win not only moves the gameplay balance The skills of the players devalueT, often attracts unjust means.

So the existence of the remuneration to win is sometimes veiled as a system from Payment not directly It happens. Instead of real money, you pay objects with a Entry currency – that you can buy for real money.

Also the name Microtransactions Deceptive, because small or micro has not been for a long time on many purchases of items. Blizzard's free immortal diablo is often criticized as one of the most important wages to win games for the mobile phone. All transactions within Diablo Immortal would reach over $ 100,000.

In addition, it is criticized as on YouTube or other platforms Creators of contentwho have contracts with gambling companies, Practices such as gambling and pay to win advertised It often becomes to an audience that consists mainly of children.

This leads to the fact that you play such as FIFA, Lost Ark, New World, Pokémon Unite or new publications on the market are constantly high as regards the salary to win. PC games or games for mobile devices Ohne pays to win I am through the comparison For an informed audience covetedso that developers also publish not to use a pay-to-win system.

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